From April 27 to 30, 2021, the 23rd edition of Bakery China was held in Shanghai, one of Asia's biggest bakery and patisserie trade shows. After a cancelled edition in 2020, we were lucky enough to be represented this year by our local distributor, Sunway. A French baker was also on hand to give demonstrations and offer tastings of our products.
French know-how
Once again this year, we focused on our French know-how and milling expertise, presenting a selection of products during our live demonstrations.
As for flours, we have highlighted several of our best-sellers:
- La Century: a bread made with ancient flours (a blend of wheat, spelt, Khorasan, buckwheat, rye and malted wheat flours).
- The Tradition T65 the perfect wheat flour for traditional French baguettes, now also available in organic versions!
- The Campaillette Des Champs A baguette with a hint of rye sourdough!
Bread in the "better eating" trend
We know that today's consumers are looking for gourmet treats, but they also want healthy products that are good for their health and for the environment. With this in mind, we presented our two "well-being" breads at Bakery China:
- Quinograin Quinograin A delicious bread, particularly rich in fiber and generous in seeds (sesame, quinoa and chia);
- The Campagrain Campagrain: a bread rich in cereals (wheat, rye, oats, barley) and seeds (sunflower, brown flax, yellow flax), with a brown crumb and a warm, crisp crust sprinkled with poppy seeds.
The croissant: the symbol of French tradition
Finally, we closed our demonstrations with a zoom on the pre-fermented croissant, made with Gruau Rouge T45 flour.
T45 red oatmeal flour is made from high-strength wheats with a high protein content. This particularity gives it leavening properties that increase the volume and softness of your preparations. This flour is therefore ideal for making well-risen, fluffy pastries.
We'd like to thank everyone who took part in this 23rd edition of Bakery China and hope to see you again soon at other trade fairs.
See you soon!


