By analyzing your Diagnosis and listening to your needs, our Point of Sale Advisors can create your personalized Action Plan.
The action plan will be co-constructed with you around three pillars: Merchandising, Communication and Training.
Merchandising: adding value and dynamism to three key bakery departments
1/ Merchandising cabinet
Give your home a unique bread cabinet. Its design combines modernity and efficiency.
- Showcase your expertise
Special breads, with the artisan's signature, placed at eye level.
A photo of the baker's gesture and the phrase of your choice to promote craftsmanship.
- A clear, high-impact offering
Simplified segmentation for an easy-to-understand offering: bread with character, gourmet bread, cereal and seed bread, everyday bread.
Customized, magnetic and printed labeling to save time and make product arguments clear to everyone.
2/ Viennese pastry service
Improve your pastry sales with an innovative bakery service. We offer a comprehensive solution comprising :
- assortment recommendations ;
- A complete and adapted re-implantation of the Viennese pastry department by your Point of Sale Advisor;
- tools and media to arouse desire and trigger impulse buying.
3/ Organic service
Be more confident in obtaining your organic certification! Grands Moulins de Paris works with its partner Ecocert to help you :
Install your ORGANIC bread range quickly and easily with our Service!
What's more, the first year of certification is free for you! We'll cover all costs.
Communication: set up communication operations tailored to your store
With the help of your Point of Sale Advisor, determine your objectives and set up the operation you need. We provide you with :
-tools: flyers, banners, leaflets, promotional kits, loyalty cards...
-different channels: letterbox distribution, street distribution, promotion in front of your store.
Training: strengthen your skills and those of your team
1/ Sales and Merchandising training
-Sales training "flash module": an introduction to customer buying patterns
We offer a 2-hour course for your entire sales team. This dynamic, practical method enables you to tailor the training to your point of sale.
- Sales and Merchandising training: from a service posture to an effective and sustainable sales posture
Improve your sales skills and learn how to develop your point of sale by taking a specific Sales and Merchandising training course! A complete one-day module, this training course will enable you to move from a service posture to an effective and sustainable sales posture.
The Sales and Merchandising training course is based on a dynamic, participative method that teaches you how to add value to your products and sell them more effectively.
Complete 7-hour module. 100% professional recommendation rate.
2/ Management training
Develop your managerial skills. This one-day module provides you with tools specially designed by and for professionals. You will learn and develop simple and effective management methods to manage and motivate your teams.
7-hour module.
