Summer 2024 is fast approaching, and with it an unprecedented influx of foreign tourists to France. For bakers, it's a unique opportunity to capitalize on this influx and attract new international customers.
As #MeunierSupporter2024, we have set up specific offers and advice, and developed a communications campaign to raise the profile of our company on social networks.
1. Summer selections all summer long :
To maximize sales for our bakers, on our marketplace, we have put forward a selection of products adapted to the specific needs of summer.. From seasonal milling mixes (origuette, muesli bread) to chocolates in the shape of the French flag, "allez la France" decorations and "bleu blanc rouge" paper for wrapping homemade burgers, these are just a few examples of the products we offer to attract both local and international customers.
2. Kits to boost sales
Because France is in the spotlight this summer, we've created a special communication kit to help our bakery customers put their stores in tricolor mode.
WithOperation 2024 , for every purchase of an amount determined by each baker, store customers can take part in a competition by placing a ballot in a ballot box for a chance to win a number of prizes.
And because summer rhymes with vacation, we've developed a communication kit to help bakers keep their customers informed of their closing dates. And if they're not taking a vacation? They can say so, too, so you don't miss out on any extra sales.
3. Promote milling support and the company on social networks during the summer period
And because we're a bold bunch, we've also prepared a number of offbeat posts to introduce future talent to our company. Check them out on LinkedIn on July 26, July 30, August 2 and August 11.
Ready, set, go! Get set!
