Summer 2024 is fast approaching, and with it comes an unprecedented influx of foreign tourists to France. For bakers, this is a unique opportunity to capitalize on this influx and attract a new international clientele.
As a#MeunierSupporter2024, we have created special offers and tips and developed a marketing campaign to promote our company on social media.
1. Summer selections all summer long:
To help our bakers maximize their sales, we’ve highlighted a selection of products on our marketplace tailored to the specific needs of summer. Seasonal flour blends (Origuette, muesli bread), as well as chocolates shaped like the French flag, “Allez la France” decorations, and “blue, white, and red” paper wrappers for homemade burgers—these are just a few examples of products that can help attract both local and international customers.
2. Kits to boost sales at retail locations
Since France is in the spotlight this summer, we’ve created a special promotional kit to help our bakery clients give their shops a French flag theme.
As part ofthe 2024 promotion, forany purchase—the minimum amount of which is set by each bakery—shop customers can enter a contest by filling out an entry form and dropping it into a contest box for a chance to win a variety of prizes.
And since summer means vacation, we’ve developed a communication kit to help bakery owners keep their customers informed of their closing dates. And if they don’t take a vacation? They can let customers know so they don’t miss out on additional sales.
3. Promote Meunier's support services and the company on social media during the summer
And since we like to think outside the box, we’ve also prepared a few quirky posts to introduce our company to future talent looking to join us. Check out our LinkedIn page on July 26, July 30, August 2, and August 11 to see them.
Ready to like? Go!
