At just 24 years old, our client Léo Luccheti embodies a new generation of determined, entrepreneurial bakers. His career path and the takeover of the bakery "Les Artisans du goût," which became "La Huche à Pain," show that with motivation and a clear vision, it is possible to start your own business at a young age! Discover his journey...
On November 16 and 17, 2025, the second edition of the Carrousel de la Boulangerie took place at the Musée des Arts Forains. This intimate trade show, organized by Grands Moulins de Paris and its partners, gave artisan bakers the opportunity to meet the major players in their daily lives. Here's a look back at the day...
To celebrate the 60th anniversary of our Francine brand, our production sites organized numerous events throughout the year. These included open houses for employees' families, which not only provided an opportunity to get together, but also allowed employees to share their expertise and passion for their work with their loved ones. ...
At Grupo Bimbo's Global Vendor Meeting in Mexico, Grands Moulins de Paris received the "Best Supplier" award. This distinction highlights the quality of the work carried out with Bimbo QSR and the continuity of a long-standing partnership with a major player in the global industrial bakery sector. Bimbo QSR, a division...
On Friday, December 5, representatives from Grands Moulins de Paris, Mauffrey, and Veynat officially announced the launch last January of two electric trucks for flour delivery rounds to local bakers and an electric tanker truck for bulk deliveries to one of our biscuit-making customers during an inauguration ceremony.
Once again this year, Grands Moulins de Paris has joined forces with the League Against Cancer for Pink October and Movember, two major campaigns to raise awareness of female and male cancers. Thanks to the commitment of our artisan baker customers throughout France, more than €52,000 has been raised for the ...
The buckwheat flour market Did you know that buckwheat flour used to be reserved for Breton galettes? Today, it is used in all kinds of dishes: bread, pasta, cakes... and has become the second best-selling product in its segment! Francine buckwheat flour: a remarkable evolution in recent years! For the past three years...
To celebrate its 60th anniversary, Francine is revamping its communications with an offbeat TV campaign that showcases its French agricultural sector in an unprecedented way. https://www.youtube.com/watch?v=3d0ayX7-ThU "TADAAAM!" pride and commitment Under the slogan "TADAAAM!", the film marks the brand's repositioning around pride: - pride in "home" cooking, ...
An emblematic race for a landmark anniversary To mark Francine's 60th anniversary, the teams got together for an exceptional event: the Reims Champagne Run. A symbolic setting, since Reims is home to the headquarters of the VIVESCIA group, to which we belong. Our teams on all courses No fewer than 30 employees took part in the ...
Two days of creativity and technical skill To mark the 60th anniversary of the Francine brand, students at the École de Boulangerie et de Pâtisserie de Paris took part in a unique challenge, organized in partnership with our iconic Francine brand. On October 9 and 10, students in the Brevet Professionnel (BP) Boulangerie and Brevet ...