Grands Moulins de Paris offers its artisan bakers distinctive and well-known brands in the artisan baking sector to help them stand out from the competition and grow their revenue: Campaillette and Copaline.
Every year, Campaillette and Copaline offer their members a new exclusive program. It is designed by and for our customers to best meet their expectations. Season after season, we support them over time to bring their bakeries to life, build customer loyalty, and increase sales.
In addition to the brand license, shop and bakery catalogs, and design support, we have developed a membership program that offers a wide range of benefits to help customers grow their bakery business.
Find out what’s included in your membership and how you can start enjoying the benefits today!
Check out the exclusive customer events program for network members for the 2023–2024 season below:
Support in everyday life
“Conquering Social Media” Digital Kit:
Our digital kit includes an editorial calendar and ready-to-use post templates for Facebook and Instagram. The goal is to build connections with consumers.
The main goal of this kit is to save time and capture the attention of your target audience by sharing compelling and engaging content on social media.
“I’m an Artisan Baker” Marketing Kit for the store:
Our turnkey bakery kit showcases the expertise of the artisan baker. Highlighting the quality of the products and the authenticity of the craftsmanship is essential. This kit provides the tools needed to create impactful marketing and capture consumers’ attention.
“Essentials for Your Promotions” promotional kit for the store:
Our fully customizable and reusable store kit allows you to offer attractive promotions across all product lines, helping toboost sales growth. Attracting new customers and retaining regulars by offering them special promotions and unique opportunities is a key challenge for bakery and pastry professionals.
2 Webinars led by experts:
To help artisan bakers optimize the management of their businesses, we are hosting two webinars led by experts. During these sessions, professionals will be able to get valuable advice and ask questions. Sharing experiences with other participating bakers will be beneficial, and our customers will benefit from a supportive community.
A national event - Highlight
Breads from our regions :an interactive activity that allows our customers to discuss artisanal expertise and the variety of breads from our regions. Customer loyalty is often built through a gift, a special offer, or a collection… In this promotion, consumers must collect magnets!
Two paid options: for even more entertainment
In addition to the benefits included in membership, this year we are offering two paid options to help create unforgettable moments for the end consumer.
“Unforgettable Moments”: Each of our customers can choose when to set up this activity and create their own highlight. And what a joy it is to be giving away gift boxes this year to help people discover Puy du Fou. Memorable!
“A Gourmet Christmas”:
Christmas is the highlight of the year, eagerly anticipated by young and old alike. This festive atmosphere is the perfect opportunity to inspire customers’ imaginations with an exceptional grand prize to place under the tree: a Nintendo Switch!
The loyalty programThe loyalty card program encourages customers to come back again and again to discover the gourmet breads for the holidays.
