At Grands Moulins de Paris, we are committed to making our customers' daily lives easier.
Artisan bakers, who have been our long-standing customers, are short on time. That is why we decided to offer them a modern solution tailored to today’s consumption habits. In fact, 12,000 bakeries in France already make their business purchases through e-commerce sites.
So in 2019, we launched our e-commerce site: www.grandsmoulinsdeparis.com. Then, in April 2023, we transformed it into a marketplace—an online sales platform featuring essential baking products and equipment designed to continue saving time for bakers across France.
A real tool for simplifying day-to-day operations and growing their business.
Make shopping easier
The Grands Moulins de Paris marketplace offers a wide range of products and services tailored to the specific needs of bakers. This allows them to find all the products they need in one place, available 24/7.
On www.grandsmoulinsdeparis.com, artisan bakers can find the complete Grands Moulins de Paris product catalog, as well as products from suppliers specifically selected for them. All the categories needed for daily bakery operations are available: flour, ingredients, equipment and tools, hot and cold beverages, packaging, products for resale, etc.
When it launched, our marketplace started with a selection of essential products. We are gradually expanding our product lines to meet all the needs a baker has to successfully run their day-to-day business.
To date, the platform features more than 2,950 products: pastry decorations, savory ingredients, groceries, fruit purees, still and carbonated beverages, juices & nectars, coffee, teas, herbal teas, hot chocolate, bakery equipment, takeout packaging, chocolates, jams, spreads & honey, candy, and more to come.
A " Deals " section also lets you quickly find current deals. Throughout the year, marketplace customers can take advantage ofpromotional offers. Special promotions are planned for various key dates, including Black Friday, the winter sales, Easter, and more.
This allows bakers to quickly and easily order their favorite products or those tailored to their shop’s current needs. They can then track their orders and manage all the administrative aspects of their purchases in one place (under the “ My Orders and Invoices ” and “ My Open Orders ").
Making better choices and discovering new products: leading brands for bakers and their customers
We select suppliers who meet the specific needs of bakers to help them grow their businesses on a daily basis.
Sellers on the marketplace as of January 5, 2024
Vendors are selected based on the quality of the products they offer, with a focus on partnerships with French producers of local goods, enabling bakers to highlight these benefits to end consumers. Using the marketplace www.grandsmoulinsdeparis.comensures that you can purchase high-quality, vetted products that align with your values and needs.
The advantage of a website that brings together offers from different retailers in one place is that you can easily compare products, prices, and the benefits of each. It’s also a great opportunity to discover new products and brands.
The site also offers other exclusive content: more than 250 tips, nearly 200 recipes, and video tutorials on professional techniques are regularly published to inspire bakers and help them make their in-store offerings more appealing.
Quick and easy ordering
The marketplace www.grandsmoulinsdeparis.com has been redesigned with a modern look. Special attention was paid to usability to ensure a fast and user-friendly site. The platform is accessible on both computers (PC or Mac) and mobile devices (smartphones or tablets).
The search engine allows users to find specific favorite products or explore related items based on the keywords they enter. The product category database has been configured so that even the word “chocolatine” will return a list of products associated with pains au chocolat, for example.
For users who are not currently Grands Moulins de Paris customers, the account creation process has been simplified to give them quick access to the entire catalog of partner merchants.
Make secure purchases and easily track your orders
The marketplace is a secure, GDPR-compliant platform that ensures secure payments. Bakers have two payment options: immediate payment by credit card or payment within 30 days. These secure and convenient options allow bakers to manage their purchases while keeping their cash flow in mind.
Once purchases have been made, bakers can view their outstanding balances directly online (under "My Outstanding Balances") and their delivery notes and invoices (under "My Orders and Invoices").
Each supplier is responsible for ensuring that orders are delivered to the customer and for providing after-sales support in the event of any issues.
The website’s user interface has been carefully designed to allow bakers to easily track their orders, distinguishing between those from the supplier Grands Moulins de Paris and those placed with other vendors.
Tried and tested
The teams at Grands Moulins de Paris and the bakery clients of the e-commerce site worked together to best address their needs and involve them in the creation of this new marketplace.
A select group of customers tested the interface to ensure that everything works properly in real-world conditions. And since users are the best people to speak about it, check out these customer testimonials:
