Anne and Hervé fell head over heels for the Campaillette concept. After becoming ambassadors for the network, they opened a delightful artisanal bakery in Richardménil (54), in northeastern France. La Maison Villa is a welcoming bakery that opens onto the shop. Anne and Hervé discovered the Campaillette concept in 2016. Artisans …
Franck Vernet, a Retail Advisor in the Rhône-Alpes region, explains the benefits of joining the Campaillette network. In a nutshell, what is the Campaillette network? Campaillette is the French people’s favorite network of independent artisan bakers*. It has nearly 1,400 members. Artisans who wish to join the network can do so at any time, …
Once again this year, Campaillette is sponsoring the show *LA MEILLEURE BOULANGERIE DE FRANCE*. Airing on M6 and available on M6 Replay, the commercial highlights artisan bakers, their expertise, and their products—the three pillars that form the foundation of Campaillette today. Last year, the show attracted more than 1.3 million viewers per broadcast day. A great …
100 years after our founding, we are embracing modernity by developing a new brand identity, now embodied in a new tagline: “A touch of boldness, a choice for the future.” Earlier this year, we unveiled our Grande Maison’s new positioning, based on four pillars: Authentic, …
Testimonial from Lucie Bouvier, Social Relations Coordinator at Grands Moulins de Paris. What happens on an employee’s first day at Grands Moulins de Paris? The new hire is welcomed by their manager and/or the HR team. We provide them with an onboarding kit, which may vary depending on the location or position. …
Campaillette is a network of passionate artisan bakers throughout France. Today, we’re spotlighting Stéphane Grotter’s artisanal bakery! As a Campaillette ambassador, Stéphane Grotter has set up shop in Saint-Laurent-de-la-Salanque, in the Pyrénées-Orientales (66). Thanks to his artisanal expertise and the energy of the Campaillette network, the baker delights customers all year round…
“The diversity of my job means that no two days are ever the same, and nothing can be predicted in advance.” About Me: I joined Les Recettes de mon Moulin six years ago as a Customer Credit Manager. Since then, I’ve had the opportunity to take on various roles at Grands Moulins de Paris in different departments and for various …
For over 55 years, Francine has been a daily companion to French households in the kitchen. The brand has built a strong relationship with its consumers, symbolized here by the slogan “Your enjoyment is our commitment.” That is why, as we head into the fall of 2020, Francine is reaffirming its commitments and highlighting them across all its marketing channels to …
“A TABLE”: This is the name of Grands Moulins de Paris’s CSR initiative, launched in 2019 to mark its centennial. With an eye toward the future, this initiative is based on three strong commitments designed to meet the expectations of French consumers and guide Grands Moulins de Paris’s actions toward responsible food production. …
