Click-and-collect has seen strong growth since the lockdown and has become a major consumer trend. Convenient for customers, this service also offers many benefits for your bakery. Read the testimonial from Mr. Furet, an artisan baker and Grands Moulins de Paris customer, who implemented this solution at …
What training did you complete at the Paris School of Baking and Pastry, and when? In 2016, I decided to switch careers to the field of breadmaking. I earned a CAP in Baking in four months through an adult education program at the GMP Training Center in Bercy. Why did you choose the EBP and …
Why did you decide to take this training course? What was your goal? I wanted to take this training course to improve the presentation of our baked goods (pastries, cookies) and get advice on how to sell more products. How did the training go? The Point-of-Sale Advisor came in one morning to …
Could you tell us a little bit about yourself? I was hired 12 years ago as an assistant R&D project manager at Grands Moulins de Paris following my internship at the end of my degree in food engineering. I then moved up within the department. Currently, I hold the position of senior project manager, leading a team of …
Anne and Hervé fell head over heels for the Campaillette concept. After becoming ambassadors for the network, they opened a delightful artisanal bakery in Richardménil (54), in northeastern France. La Maison Villa is a welcoming bakery that opens onto the shop. Anne and Hervé discovered the Campaillette concept in 2016. Artisans …
Franck Vernet, a Retail Advisor in the Rhône-Alpes region, explains the benefits of joining the Campaillette network. In a nutshell, what is the Campaillette network? Campaillette is the French people’s favorite network of independent artisan bakers*. It has nearly 1,400 members. Artisans who wish to join the network can do so at any time, …
Once again this year, Campaillette is sponsoring the show *LA MEILLEURE BOULANGERIE DE FRANCE*. Airing on M6 and available on M6 Replay, the commercial highlights artisan bakers, their expertise, and their products—the three pillars that form the foundation of Campaillette today. Last year, the show attracted more than 1.3 million viewers per broadcast day. A great …
Campaillette is a network of passionate artisan bakers throughout France. Today, we’re spotlighting Stéphane Grotter’s artisanal bakery! As a Campaillette ambassador, Stéphane Grotter has set up shop in Saint-Laurent-de-la-Salanque, in the Pyrénées-Orientales (66). Thanks to his artisanal expertise and the energy of the Campaillette network, the baker delights customers all year round…
Analysis by Alexandre MARIE, Head of Markets at Groupe Vivescia: For the third time in its history, the French wheat harvest has reached an extremely low level: autumn rains have taken their toll on the acreage, which has declined by nearly 10% compared to the 2019 harvest. The very wet autumn, which in some areas was equivalent to a full year’s worth of rain…